Project & Developer Marketing
Most developers are experts at building things. The ones who call Darren understand that building it is only half the job. Selling it — at the right price, to the right buyers, before the market moves — is where the real money is made.
Here's the thing about developer marketing
That combination is rare. Most project marketers understand marketing. Few understand what it actually costs to build, what makes a product mix work, or how to structure a campaign that creates genuine buyer competition. Darren has been on both sides of the table — as developer and as marketer — and that changes everything about how he approaches your project.
What you actually get
Darren has developed property. He's read feasibility studies late at night. He's felt what it's like to have millions of dollars tied up in a site with a launch date approaching. That experience means he treats your project like it's his own money on the line — because he knows exactly what it feels like when it is.
When Darren runs your campaign, you get someone who understands your numbers, respects your timeline, and has the marketing horsepower to create the kind of buyer demand that lets you sell at your price — not theirs.
30 yrs
development & investment expertise
15 yrs
corporate marketing
Scope of work
From the first feasibility conversation to the last handover key — Darren manages every moving part so you can focus on what you're best at.
Project experience
Site acquisitions, feasibility, project marketing — across QLD, NSW and New Zealand.
Location
Role
Project
Buderim, QLD
Project Marketing
351 Lot Manufactured Home Park
Maroochydore Beach, QLD
Project Marketing · 100% Debt Coverage
Rise Maroochydore — 48 luxury apartments
Brightwater, QLD
Project Marketing
114 Luxury Townhomes
Bokarina Beach, QLD
Project Marketing
Seanna — 63 luxury apartments
Coolangatta, QLD
Site Acquisition · Project Marketing Consultation
29-storey luxury beachfront high rise
Avalon, NSW
Site Acquisition
16 units
Enfield, NSW
Site Acquisition
20-unit 3-storey residential walk-up
Killara, NSW
Site Acquisition
52 residential units
Manly, NSW
Project Marketing
10 luxury residential apartments
Narrabeen, NSW
Site Acquisition
20-unit 3-storey residential walk-up
Warriewood, NSW
Site Acquisition
70-lot subdivision
New Zealand
Site Acquisition · DA Submission
60-lot subdivision
The earlier Darren gets involved in a project, the better the outcome. Feasibility, product mix, pricing, launch — the decisions made in the first 90 days determine everything. Don't leave them to chance.